What is Data Analytics? A Complete Guide for Beginners

Categories

Facebook page

Twitter page

What is Data Analytics? A Complete Guide for Beginners

The ability to understand and interpret data has gotten really important in today's generation, where data gets generated at a very high speed every second. This is where data analytics comes in; it is the process of analysing the data to identify the patterns, relationships, and trends for informed decision-making. 

In today's digital age where data is generated at a very fast pace every second, just as the ability to understand and interpret this data has become very important, data analytics has also become very important for Singapore. aims to develop advanced skills in the field with quality learning opportunities and programs whether online or in a university classroom.  In this article, we will tell you in detail what data analytics is, what its types are, why it is important for logos and businesses, and what are the best courses for it in Singapore. Enroll now in a techniques for Statistics and Data Analysis course to enhance your skills in resolving disputes and fostering stronger collaborations. 

What is Data Analytics?

Data analytics is about the collection, processing, and analysis of big data, so useful insights are gained which serve to make decisions, predict trends, and even solve problems that are too complex or humanly impossible to solve. One uses data or raw material as the input to pop out results in the form of valuable information that can be utilized to take possible actions.

The Best Data Analytics Courses in Singapore

If you wish to develop your talents in this quickly progressing domain, one can choose these top data analytics courses in Singapore: Some of the finest include:

  1. NUS Data Science & Machine Learning (DSML) Bootcamp

This bootcamp is organized by the National University of Singapore (NUS) in collaboration with the Singapore Economic Development Board. It is best suited for professionals who are keen on building a fundamental understanding of data science and machine learning.

  1. Data Analytics for Decision Making by SMU

It concerns using data for strategic decision-making and is designed for professionals in business or managerial roles.

  1. General Assembly's Data Science Immersive 

A full-time, intensive program of study that includes data wrangling, visualization, machine learning, and other topics. First, it's a great option for people planning to change careers into data science.

  1. Tech Skills Accelerator (TSA) - Data Analytics

This government initiative provides affordable training in data analytics to working professionals by offering industry-relevant courses such as those in SQL, R, and Python programming.

The Importance of Data Analytics

In this modern day and age, data analytics has become an essential tool for people, businesses, and industries. Here we will tell you about some of its importance and why it is important. Following are the importance of data analytics.

  1. Informed Decision-Making

Data analytics gives businesses the capability to make the wisest choices. A retailer can, for instance, examine how customers behave so that the business can formulate an efficient marketing strategy to increase sales.

  1. Improved Efficiency 

Through analysis, an organisation identifies how internal processes are inefficient and streamlines operations, thus reducing the costs incurred.

  1. Predictive Insights

This is a form of data analytics that enables businesses to predict trends, behaviors of the consumers, and changing market. By examining historical data, the company will be able to estimate future sales and demands.

Types of Data Analytics

There are many different types of data analytics but we will introduce you to three main types. Each type has a different purpose to help you understand how data analytics works in different industries.

  1. Descriptive Analytics

Definition, Features, Types Descriptive Analytics is the most initial and baseline form of analytics that analyses past data to find out what has actually happened. The major task in descriptive analytics is to summarize and explain the data in order to gain insights for understanding earlier trends and patterns. In fact, it can perform a number of functions: statistical analysis, reporting, and visualisation of data.

For example, a business using descriptive analytics may analyze monthly sales reports to identify sales performance over the prior annual period.

  1. Diagnostic Analytics

Unlike descriptive analytics, diagnostic analytics takes the next step and tries to find out why it happened. What the cause is tries to understand the root cause of an event or a trend. The techniques used in diagnostic analytics include drill-down analysis, data mining, and correlation analysis to explore the relationships between variables.

For example, if a drop in sales occurs at a retail store, diagnostic analytics will check whether the drop was the result of change in customer preferences, quality of product, or external economic downfall.

  1. Predictive Analytics

Predictive analytics taps historical data and statistical algorithms to figure out what will happen in the future. These ideas obtained from descriptive and diagnostic analytics are further translated into predicting events through the application of machine learning, statistical modeling, and even forecasting. This type of analysis works in different industries such as healthcare, finance, and marketing to predict trends and customer behavior, among others, and market conditions. A bank can also make use of predictive analytics to know which customers have had a history of loan defaults or to predict the chances that a certain customer will buy a new product.

How Does Data Analytics Work?

In today's age, data has become a necessity for everyone.  Data analytics involves several steps that collect data, analyse it and turn it into valuable insights. will explain how data analytics can work for people and for business

  1. Data Collection

Gathering data from different sources is the most important thing in data analytics. It could either be from inside sources, such as business transactions, customer interactions, or website traffic, or outside sources like social media, public records, or even from a third-party data provider. Here, one ensures that the data collected is relevant, accurate, and adequate for analysis.

  1. Data Cleaning

Once the data has been collected, the next stage would be cleaning the data. Data cleaning refers to the process of removing errors, inconsistencies, and irrelevant information. Poor quality data may lead to conclusions drawn that could mislead one's results. Data cleaning can also involve the removal of duplicates, minor corrections, filling in missing values, and standardization of data formats.

  1. Data Transformation

After that, the data is required to be in a specific format that is acceptable for analysis. Now this would involve merging, converting data to another format, or combining new variables with pre-existing data. Data transformation transforms the data into a structure and stores it so that it is easy to analyse.

Conclusion

Data analytics is a perfect tool that allows businesses, organisations, and individuals to make better decisions, to solve a query, and to predict the future. For customer behavior, optimised operations or what the market conditions are, data analytics is the valuable insight that can drive great success with them. For those who are entering the field of data analytics and want to know more about data analytics then take admission in British Academy for Training and Development now to start your journey and reach your destination successfully.