The journalist who monitors the various media outlets with contradictory trends, then either transmits the news being circulated exactly as it was broadcast, or presents a moderate, moderate picture that brings together the differences and contradictions of opinions, which the media person must be aware of.
As for the importance of monitoring and content analysis, it lies in the importance of what was monitored to be a basis for starting strategies taken by senior management. The more the monitoring is relevant and in contact with the interest of the institution and has an impact on its decision-making, whether in the market of competitors with respect to the economic milieu or in the political milieu, which is represented by opponents and competitors. And parties or at a national level that includes the security and interests of the state.
Who Should Attend?
Knowledge and Benefits:
After completing the program, participants will be able to master the following:
Note / Price varies according to the selected city
Course in Advertising Management
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