Mini Professional Master Degree in Strategic Planning and Change Management


Making and developing change for administrative organizations is one of the very important elements in how to influence the efficiency and quality of employees in different organizations, and we often note that the low productivity rate of the organization results in a comprehensive change in the executive plans and various organizational strategies that these institutions rely on in an attempt to raise the rate of Organized productivity. Leadership plays a major role in raising productivity rates in different organizations and among employees as well. Thus, we can say that change is nothing but the organizations’ ability to develop and modify programs, strategies, and action plans in order to achieve the predetermined goals. The influence of the organization to reach the set goals may be the role of managers, superiors, or one of the employees of the organization, depending on new strategies and plans for development. Thus, the methods and methods used to carry out organizational development and change should have the ability to reach the mission, goals, and vision that the organization is trying hard to achieve. It can also overcome administrative problems and financial crises, through the successful management of change, development, and continuous improvement. It may also require leadership by means of teamwork, adoption of employees' suggestions and ideas, ability to analyze different problems and come up with appropriate solutions.

Objectives and target group

Who should attend? 

  • Executives and general managers who are looking for a better understanding of how to develop and effectively implement organizational directional strategies.
  • Managers and department heads who are responsible for developing and implementing strategies in their department or business sector.
  • Strategic consultants and consultants who work in the field of consulting to help companies and institutions develop their strategies and manage change.
  • Employees working in operations and organization areas who want to understand how to effectively achieve change within an organization.
  • Entrepreneurs and startup owners who are looking for strategic management of their business and directing it towards success.
  • Postgraduate students in the field of Business and Leadership who wish to develop their understanding of strategic planning and change management as part of their academic training.


How attendees will benefit? 

After completion of the course, delegates will be able to: 

  • Concepts of strategic planning and its importance in achieving the goals of institutions and organizations.
  • The skills and methods necessary to analyze the organization’s internal and external environment and identify opportunities and challenges.
  • How to develop distinct and appropriate strategies to effectively achieve the organization’s goals.
  • The skills necessary to manage changes in organizations in a proficient and effective manner.
  • Strategic planning tools and techniques used globally and how to apply them in different business fields.
  • Creative and innovative thinking in developing strategies and managing change in new and innovative ways.

Course Content

  • Introduction to strategic planning and change management
    • Definition of strategic planning and its importance
    • Reasons for the need for change in institutions
    • The importance of change management in facing challenges and changes in the internal and external environment of organizations.
  • Analysis of the internal and external environment
    • Analyze the internal and external environment using tools such as SWOT analysis and PESTEL analysis
    • Establishing the vision, mission and values of the organization as part of defining the identity and strategic direction.
  • Establishing vision, mission and values
    • The importance of defining the vision, mission and values of the institution.
    • How to define effective vision, mission and values.
  • Setting goals and developing strategies
    • Define key strategic objectives and identify key performance indicators (KPIs).
    • Develop effective strategies and plans to achieve set goals.
  • Managing change and implementing strategies
    • Understand the factors that influence the ability to change.
    • Understanding change processes and how to manage them effectively.
    • Successful change strategies.
    • Applying strategies and managing change processes in the organization in a practical and effective manner.
    • Managing resistance and promoting positive change.
  • Strategic planning tools and techniques
    • Review tools such as Platform Analysis (OSA), Budget Analysis and Porter's Five Forces Analysis
    • Applying strategic planning tools in practical case studies
  • Monitoring and evaluating performance and continuous improvement
    • The importance of performance evaluation in achieving strategic objectives.
    • Develop performance monitoring and evaluation systems to measure the achievement of strategic objectives.
    • How to use feedback to improve operations and performance.
  • Implementation and monitoring strategies
    • Determine the necessary steps to implement strategies
    • Monitoring and auditing strategies to ensure effective implementation
  • Case studies and practical applications
    • Study practical cases and apply the acquired concepts and tools to realistic scenarios.
    • Apply strategies and change management in practical contexts to help understand how concepts are applied in practice.
  • Interaction and discussion
    • Opportunities for interaction and discussion among participants to exchange experiences, ideas, and coach guidance.
    • Conduct consulting sessions and workshops to solve problems and exchange experiences.

Course Date





Course Cost

Note / Price varies according to the selected city

Members NO. : 1
£3800 / Member

Members NO. : 2 - 3
£3040 / Member

Members NO. : + 3
£2356 / Member

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