This course, designed by the British Academy of Training and Development, provides the systems and tools to build a reliable and interrelated sales strategy to maximize the development of your clients' accounts. Through this course you will learn how to accurately analyze your market space, understand your customers, and anticipate future sales. Participants will gain confidence in their ability to create and achieve a clear strategy for all stakeholders in the sales department.

This session covers the main aspects of public procurement and focuses on contracts concluded by public authorities and governments for the purpose of purchasing goods. The course covers several topics such as best practices during the procurement process, implementation of the general procurement process, and selection of viable dispute resolution methods in public procurement contracts. A full understanding of the general purchase contracts and success of the purchase process will be achieved through a theoretical and practical study of the order through the course.

The British Academy for Training and Development presents this training course in (Advanced Strategic Purchasing Skills) to all legal professionals wishing to gain advanced experience in the legal rules and regulations governing tenders, auctions, and bidding procedures.

There is no doubt that the preliminary study of law, legal procedures, and contracting & bidding conditions, is substantial for modern students of law, since legal studies, are like other sciences, since they all have their own specific technical terms. With the progress of business nature & implications, and the vast development thereof, the emergence of official legal authorities, and the change occurred on the organizational concepts at the level of countries and institutions, in addition to the ongoing changes in the volume of business and the ongoing changes, there emerged the urgent need to have the regulation over the first business engine of any economy around the world, which is  procurement and bidding process, in order to ensure that neither party –employer or contractor- is in breach of the agreed terms & conditions. Hence, a wide variety of legislations and laws have been put in place to regulate the business process in terms of contractual and bidding duties and rights, to keep interests of both parties. Contracting Agreements passes through various stages, including the pilot phase through which ensure abilities possessed by contractors, as well as to ensure integrity of the work environment, and the second stage is the stage of confirmation.

The British Academy for Training and Development offers this course to the following categories:

• Managers and Directors of Companies and Enterprises.
• Personnel in charge of Law Departments in business and commercial firms.
• Directors of Legal Departments and Legal Affairs in various companies and enterprises.
• Law Officers.
• Managers of companies and enterprises.
• Businessmen wishing to develop their legal skills.
• Employees in the field of legal Management.
• Students and graduates of faculties of law at various universities.
• Trainee lawyers.

After completing the program, trainees will be able to master the following topics:

• Provide legal opinions on legal matters and affairs referred to them.
• Studying various types of cases and memoranda of legal nature.
• Characteristics and Concepts of Laws and Regulations.
• Types and Divisions of Laws, and the subjected persons under each law.
• Types and Classifications of legislation.
• Preparation and Drafting of Legal Memos and Statements.
• Formulation of Administrative Resolutions and Memoranda.
• Acquisition of advanced experience in writing and preparation of contracts.
• The ability to conclude contracts and write legal notes.
• Modern methods of negotiation between the company and the bidders.
• How to terminate the transactions in the most appropriate position for the company and commensurate with the financial cost of each project.
• Principles of global negotiation.
• The concept of third party or third negotiator and its importance in pushing the negotiation process.

• The concept of marketing.
• Marketing Basics.
• Behavior of marketers.
• Consumer behavior and purchasing fundamentals.
• History and evolution of Public Relations system.
• Theories and relevant principles in Public Relations, Communication and Social Sciences, as applied in the practice of Public Relations.
• Creativity, organization, problem solving, and decision-making.
• Research, Assessment and Evaluation of Public Relations
• Planning communication and delivering an effective message including spreading across social media.
• Ethics, risks, problems and crises.
• Characteristics of public relations practice in companies, government agencies, advisory sectors, and non-profit sectors.
• Explain the differences between advertising, integrated marketing communications, and Public Relations marketing.
• The growing role of Public Relations in the marketing process.
• Communication techniques in Marketing and Public Relations.
• Develop measurable goals, evaluate results in public relations campaigns, and integrate sustainability principles.
• Trademarks and public relations, including corporate brand, internal brand.
• Engaging Consumer Communities: Using Social Media in Marketing and Public Relations.
• Research, analysis and evaluation of public relations campaigns.
• Definition of the economics of procurement and its importance in the development of the work of economic establishments.
• Integrated skill in managing electronic stores.
• Importance of introducing applications and electronic software into warehouse I / O.
• How to pick the right place for the construction of the warehouse.
• Methods of internal organization of the warehouse to facilitate the introduction of materials.
• The Concepts of Legal Management.
• Legal Provisions: Definition, Interpretation, and Importance thereof.
• Origins of Legal Interpretation.
• Writing contract   specifications   and   procurement   processes   and analyzing the same.
• The legal importance of contractual specifications, and their relation to the process "Invitation to tender".
• The doubtful and deficient descriptive specifications.
• Different types of specifications and the related risks.
• The impact of language on the meanings of contractual articles and legal conditions.
• Applications and Examples in Writing Legal Memos.
• Skills and Methods of Lawsuit Legal Drafting for legal purposes.
• Stages and Mechanisms for preparation of Legal Advice.
• Extensive study of legal sciences.
• Contract preparation and conclusion skills.
• Negotiation and Dispute Resolution skills.
• Persuasion & Negotiation skills.
• Formulation of Documents, Memos, Statements, and Legal Memoranda of various types.