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A course in effective stakeholder management


Summary

The Effective Stakeholder Management Course provides professionals with the tools and strategies needed to build and maintain positive relationships with stakeholders. From identifying key stakeholders and understanding their needs to resolving conflicts and communicating effectively, this course covers all aspects of stakeholder management to ensure project success.

Through real-life case studies, group discussions, and hands-on projects, participants will gain practical experience in managing diverse stakeholder groups. By the end of the course, participants will be equipped to foster collaboration, build trust, and achieve better outcomes for their projects and organizations.

Objectives and target group

Course Objectives

  • Identify and prioritize stakeholders based on their influence and interests.
  • Develop effective communication strategies tailored to stakeholder needs.
  • Build strong, trust-based relationships with diverse stakeholder groups.
  • Resolve conflicts and handle challenging stakeholder dynamics.
  • Enhance project outcomes through proactive stakeholder engagement.

Target Group

  • Project Managers looking to enhance stakeholder engagement and satisfaction.
  • Business Analysts and Consultants who work closely with varied stakeholders.
  • Executives and Department Heads responsible for stakeholder relations.
  • Marketing and Communications Professionals handling stakeholder outreach.
  • Anyone responsible for managing or engaging stakeholders within projects or initiatives.

This course is ideal for professionals seeking to strengthen stakeholder relationships, improve collaboration, and drive successful project outcomes through effective stakeholder management.

Course Content

  • Introduction to Stakeholder Management

    • Understanding the importance of effective stakeholder management
    • Key principles and benefits of engaging stakeholders
    • Common challenges and how to overcome them
  • Identifying and Analyzing Stakeholders

    • Techniques for identifying key stakeholders (internal and external)
    • Mapping and analyzing stakeholder influence, interest, and impact
    • Prioritizing stakeholders based on project or organizational goals
  • Building Trust and Strong Relationships

    • Techniques for building trust and rapport with stakeholders
    • Understanding and managing different stakeholder personalities
    • Establishing credibility and creating lasting partnerships
  • Effective Communication Strategies

    • Crafting clear and persuasive messages for diverse audiences
    • Leveraging active listening and empathy in stakeholder interactions
    • Choosing the right communication channels for different stakeholders
  • Stakeholder Engagement and Influence

    • Developing tailored engagement plans for various stakeholder groups
    • Methods for gaining buy-in and alignment on project objectives
    • Influencing without authority and managing power dynamics
  • Managing Conflicts and Difficult Stakeholders

    • Techniques for identifying and addressing sources of conflict
    • Conflict resolution strategies for collaborative solutions
    • Handling challenging stakeholders with tact and professionalism
  • Monitoring Stakeholder Satisfaction and Feedback

    • Gathering and analyzing stakeholder feedback throughout the project
    • Adjusting strategies based on stakeholder satisfaction levels
    • Continuous improvement practices for stakeholder management
  • Ethical Considerations in Stakeholder Management

    • Balancing organizational goals with stakeholder interests
    • Ensuring transparency and accountability in stakeholder interactions
    • Ethical dilemmas and responsible decision-making
  • Capstone Project

    • Conducting a comprehensive stakeholder analysis for a project or organization
    • Developing an engagement and communication plan tailored to identified stakeholders
    • Presenting and receiving feedback on the stakeholder management approach

Course Date

2025-01-20

2025-04-21

2025-07-21

2025-10-20

Course Cost

Note / Price varies according to the selected city

Members NO. : 1
£3800 / Member

Members NO. : 2 - 3
£3040 / Member

Members NO. : + 3
£2356 / Member

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