Course Overview
The British Academy introduces the “Managing Stakeholders” course,
which is designed to equip participants with the knowledge and skills
necessary to effectively lead and manage stakeholdersin diverse
organizational settings. Participants will explore key concepts of
leadership, stakeholder management, and communication strategies to build
strong relationships and drive successful outcomes.

Who should attend?
• Leaders and managers responsible for stakeholder engagement and
management.
• Project managers and team leaders involved in cross-functional projects.
• Professionals seeking to enhance their leadership and communication
skills.
• Project Coordinators
• Anyone interested in learning effective strategies for managing
stakeholders in diverse organizational contexts.

Knowledge and Benefits:After completing the program, participants will
be able to master the following:
• Understand the role of leadership in stakeholder management.
• Learn techniques for identifying and analyzing stakeholders.
• Develop strategies for engaging and influencing stakeholders effectively.
• Gain insights into managing stakeholder expectations and conflicts.
• Learn communication strategies for building trust and collaboration with
stakeholders.
• Develop skills in negotiation and conflict resolution.
• Explore best practices for stakeholder engagement and relationship
building.
• Develop action plans for leading and managing stakeholders in real-world
scenarios.

Stakeholder analysis methods and tools
Assessing stakeholder power, interest, and influence
Engaging and Influencing Stakeholders
Strategies for building relationships and trust with stakeholders
Techniques for effective stakeholder engagement and communication
Leveraging persuasion and influence tactics to achieve stakeholder
buy-in
Managing Stakeholder Expectations and Conflicts
Setting clear expectations and managing stakeholder perceptions
Strategies for managing stakeholder conflicts and resistance
Negotiation techniques for resolving stakeholder disputes
Communication Strategies for Stakeholder Management
Effective communication principles and techniques
Tailoring communication strategies to different stakeholder groups
Building a communication plan for stakeholder engagement
Building Trust and Collaboration
Understanding the importance of trust in stakeholder relationships
Strategies for building and maintaining trust with stakeholders
Promoting collaboration and teamwork among stakeholders
Negotiation and Conflict Resolution
Principles of negotiation and conflict resolution
Strategies for achieving win-win outcomes in negotiations
Handling difficult conversations and resolving conflicts constructively
Best Practices for Stakeholder Engagement
Best practices for stakeholder engagement and relationship building
Case studies and examples of successful stakeholder management
Developing a stakeholder management action plan