The British Academy for Training and Development offers a "VIP Interaction Skills" course, focusing on the fundamental principles of etiquette, protocol, and ceremonial decorum. This training program introduces participants to the essentials of managing various situations that require knowledge of courtesy and formalities in multicultural settings, along with how to interact with VIPs. The course aims to convince participants of the necessity to move away from traditional public relations practices and adopt contemporary approaches. Additionally, it focuses on developing participants' creative and innovative skills to excel in public relations activities.

Target group for participation in the "Skills for Dealing with VIPs" course:

• Public relations officers
• Public relations employees
• VIPs
• Office managers and secretaries of VIPs
• Receptionists and administrative staff in institutions and companies
• Those interested in this field

Objectives of the "Skills for Dealing with VIPs" course:

By the end of the course, participants will be able to achieve the following benefits:

• Equip participants with modern concepts of the role of public relations in management, both inside and outside the organization, and teach them the etiquette of dealing with VIPs, as well as the art of ceremonies and protocol.
• Understand the goals and functions of public relations.
• Motivate and enhance human and positive behavior among employees.
• Plan public relations programs.
• Improve effective communication skills with employees and clients.
• Influence public opinion through public relations, media, and advertising techniques.
• Have a deep understanding of the opinions, desires, and needs of organization members.
• Ability to prepare and draft invitation cards for banquets and events, as well as the timing for sending them.
• Knowledge of organizing the reception and farewell ceremonies for VIPs and visitors.
• Experience and ability to arrange banquets and events.

• What is meant by public relations?
• Objectives of public relations.
• What are the functions of public relations?
• What is the relationship between public relations and human behavior?
• Planning public relations programs.
• What is meant by public opinion?
• What are the means of shaping public opinion?
• Changing public opinion.
• Communication skills and dealing with others.
• Public relations with individuals in the organization.
• Media and the formation of mental images.
• Public relations with the media.
• What is meant by protocol, etiquette, and courtesy?
• Protocol of precedence in conferences, events, and celebrations.
• Protocol of courtesies.
• Skills of a successful presenter.
• Protocol for banquets, tables, and official parties.
• Preparing and drafting invitations for parties and scheduling their delivery.
• Welcoming guests during banquets and parties.
• What are the etiquette for responding to party invitations?
• What are the etiquette for banquets and tables?