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Events and Conferences Management Course


Summary

The British Academy for Training and Development offers a comprehensive Events and Conferences Management Course. Equipping attendees with essential skills and the requisite knowledge for successful planning, organising, and managing large and major events and conferences.                                                                                                                                 A complete course covers the essential areas of event planning such as budgeting, scheduling, and logistics management. Attendees can learn how to coordinate different aspects-making sure this includes venue and catering, AV, and guest management. The risk management module will help attendees create plans for health and safety issues or emergencies. This course will also cover event planning tools to manage time, space, money, human resources, information, materials and problems that may arise through the event planning process.                                                                                                                           The most critical communication strategies form modules on developing skills in stakeholder management and effective event promotion planning. Negotiation as well as contract management techniques are emphasized to leave a learner well equipped to work in collaboration ways with her vendors, suppliers, and clients. This course also tackles a comprehensive view of "technology" in event management: event management software, social media for event promotion.                                                                                              In the course of the training, attendees shall acquire a solid understanding of the entire event lifecycle, thus equipping them with good, solid skills to manage and deliver memorable and successful events and conferences.

 

Objectives and target group

Objective:

The objective of the Events and Conferences Management Course is to give an all-round understanding related to event planning, executing it, and managing it to the participants. It endeavors to equip the attendees with know-how into all skills required for organising, coordinating, and managing successfully put up events and conferences. At the end of the course, attendees will be equipped to handle budgets, handle logistics, stakeholder management, risk assessment, marketing and contract negotiations, and technology in events management in a seamless event experience confidently.

Who Should Attend?

This course is ideal for:

  1. Aspiring event planners optimally entering the events industry. 

  2. People in hospitality, public relations, advertising, or marketing who want to include event management into their skill set within their professions. 

  3. Those who are corporate executives and have to organise events for companies such as conferences. 

  4. Freelancers and entrepreneurs who would want to set up an event management business. 

  5. Broadly, all those who organise or help out in big events, like festivals, trade shows, corporate conferences, and so on.

How will attendees benefit?

Attendees of the Events and Conferences Management Course will benefit in several key ways:

  1. Comprehensive Skill Development: Attendees will learn all facets of event management from budgeting and logistics managing an event to the marketing and stakeholder management. This will subsequently improve their capabilities to plan and execute seamlessly wonderful events.

  2. Application-Oriented Theory: Live techniques and equipment, like event software and social media marketing, will be part of the course and may be used in individual projects by participants, making them entirely ready for the industry's demands.

  3. Enhanced Risk Management Skills: Attendees will learn to seek out and manage risks which they may have. Thereby, they can deal with last-minute changes or health and safety issues.

  4. Networking Opportunities: Attendees will interact with their peers, trainers, and industry professionals, thereby giving them the opportunity of building great connections among themselves in the world of events.

  5. Improved Professionalism: The training will also enhance the ability of the subject to communicate, negotiate, and manage contracts better so that they can learn how to interact with their clients, vendors, or stakeholders in a professional environment.

  6. Industry-Relevant Insights: Attendees will discover the latest trends in event management going green, using technology, and mobile apps to render attendees' experiences as integrated as possible and all under one umbrella.

  7. Career Progression: The knowledge and skills acquired from this course better equip the attendees to take up higher-level management responsibilities in event and conference management or to take advantage of any career advancement opportunities.

 

Course Content

Introduction to Event Management

  • Overview of event types

  • Role of an event manager

  • Key skills for successful event management

Event Planning and Budgeting

  • Steps in planning an event

  • Creating and managing event budgets

  • Budget tracking and cost control

Event Logistics Management

  • Venue selection and layout

  • Catering and hospitality

  • Travel and transportation coordination

  • Audio-visual (AV) setup and technical support

Stakeholder and Guest Management

  • Identifying and managing stakeholders

  • Guest list management and invitations

  • VIP management and hospitality services

Risk Management in Event Planning

  • Identifying potential risks

  • Health and safety regulations

  • Crisis management and contingency planning

Marketing and Promotion of Events

  • Creating an event marketing plan

  • Digital marketing strategies for events

  • Using social media and event management software

Contract Management and Negotiation Skills

  • Contract creation and negotiation

  • Managing vendors and suppliers

  • Legal aspects of event contracts

Technology in Event Management

  • Event management software and tools

  • Integration of technology in event planning

  • Mobile apps and attendee engagement tools

Event Evaluation and Feedback

  • Collecting feedback from attendees

  • Analyzing event success

  • Post-event follow-up and reporting

Trends in Events and Conferences

  • Emerging trends in event planning

  • Sustainable event management practices

  • Incorporating innovation in event experiences




Course Date

2025-01-13

2025-04-14

2025-07-14

2025-10-13

Course Cost

Note / Price varies according to the selected city

Members NO. : 1
£4300 / Member

Members NO. : 2 - 3
£3440 / Member

Members NO. : + 3
£2666 / Member

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